Moreover Technologies re-introduced their "free" RSS feeds however there's a catch. The feeds are now advertising-supported.
The company now plans to make money from an "intelligent" advertising system that pairs targeted promotions with news feeds, Moreover CEO Jim Pitkow said. People can sign up to receive headlines on a news-reader Web page, and they will receive one related text ad per day, which should mean they won't be inundated with ads.
"We can control the frequency with which ads are placed," Pitkow said.
