First time a blog becomes a magazine: AlwaysOn quarterly coming this winter

Posted Sep 9th 2004 2:35PM by Jason Calacanis

Well, this doesn't shock me because I've been thinking about it since we started WIN. Tony—once again—has gotten to the start/finish line before lot of us by announcing his print magazine based on his blog alwayson-network.com (I know, it's not really a blog, but it sort of is).

Congrats Tony!

Of course, who they hell wants the headache of killing trees… it's such a drain and a fight for what

payoff?! Right now I think that an interview on Engadget.com is more powerful then any cover on a tech magazine. Then again, people love to have their picture on a cover of a magazine� I know that all to well from Silicon Alley Reporter when PR people�and CEOs themselves�would BEG to be on the cover.

AlwaysOn is launching a new quarterly magazine this winter, and you can get the first issue for FREE. Simply update your e-newsletter profile with your current mailing address by clicking the �Update your profile� link at the top of this email.

The AlwaysOn magazine will be a regularly-scheduled briefing on innovation in technology and media. The first issue will include breakout interviews with Bill Gates, Michael Powell, Jonathan Schwartz, Stratton Sclavos, and other top industry luminaries, plus a special section on the AlwaysOn 100 most innovative companies on the planet.

Reader Comments

(Page 1)

1. It'll be interesting to see whether Worthwhile launches first -- they may very well come before AlwaysOn.

Posted at 4:21AM on Dec 19th 2005 by Heath Row

2. .... never even heard of that magazine! Looks interesting, but not sure it will work.

Posted at 4:21AM on Dec 19th 2005 by Jason

3. I've just posted some background info regarding web-to-magazine history. You can find it here: http://rexblog.com/2004/09/10#a3677

Posted at 4:21AM on Dec 19th 2005 by Rex Hammock

4. Jason: Nerve was a web site that became a magazine before AlwaysOn. Not sure whether they were first, but they were earlier.
At the same time... Lawrence.com was a site that became a newspaper; ditto Northwestvoices.com.
And Epicurious was a site that became a TV show.
All due respect to AlwaysOn, but it's not a firast.

Posted at 4:21AM on Dec 19th 2005 by Jeff Jarvis

5. OK.. first congrats because I love to see this trend. Second, sorry, but first time a blog has become a magazine? What about all the people that had things that looked like blogs (before we called them blogs) which became sites.. which became paper publications. I can see people taking retro-credit on that right now. I just got a magazine here today that I know started out as an eNewsletter in '99.. then became a site.. then a magazine. Come on, we can celebrate better innovation than this.

Jeff Jarvis' comments about Lawrence and Northwestvoice.com are quiet valid too.

Whats next.. first SMS message to become a TV show?

Posted at 4:21AM on Dec 19th 2005 by David Carter

6. .... Yahoo had a magazine for a while, and even AOL had a magazine when it was just an online service. Such online can go off, but this is significant because it is the first time a *blog*, which is a very unique format has made the jump.

Posted at 4:21AM on Dec 19th 2005 by Jason

7. Why not? They're already in the conference space and can probably do more. A print pub would help that along, becoming the "third leg" of the stool (online, print, live).

Then again, I'm still surprised RedHerring is still around after all the cutbacks there a couple years ago. So time might be ripe for a new entry.

Posted at 4:21AM on Dec 19th 2005 by RichW

8. actually, epicurious is a project of Bon Appetit and Gourmet's publisher, so that's really just a media conglomerate penetration strategy...

Posted at 4:21AM on Dec 19th 2005 by sarah gilbert

9. check out my post on AO:

http://www.alwayson-network.com/comments.php?id=6108_0_1_0_C

Posted at 4:21AM on Dec 19th 2005 by Tony Perkins

10. Weren't they a bunch of (flesh) blogs that became a (flesh) magazine?

see boingboing for more;
http://www.boingboing.net/2004/04/12/controvery_brews_ove.html

Posted at 4:21AM on Dec 19th 2005 by dabitch

11. suicide girls was a porn site that added blogs... so i wouldn't really count that.

Posted at 4:21AM on Dec 19th 2005 by Jason

12. I see. I fell into that fleshpile via the blog-bits. Euhm. That didn't sound right. ;)

Posted at 4:21AM on Dec 19th 2005 by dabitch

13. Yes, if you click the link you'll see that we've just published the first issue of Worthwhile and that we indeed started as a blog. AO should do their research. Worthwhile has Tom Peters, David Weinberger, David Batstone, Kate Yandoh, Anita Sharpe, Kevin Salwen, Rebecca Ryan and me, Halley Suitt, as authors. Get a copy.

Posted at 4:21AM on Dec 19th 2005 by Halley Suitt

14. It'll be interesting to see whether Worthwhile launches first -- they may very well come before AlwaysOn.

Posted at 4:21AM on Dec 19th 2005 by Heath Row

15. .... never even heard of that magazine! Looks interesting, but not sure it will work.

Posted at 4:21AM on Dec 19th 2005 by Jason

16. I've just posted some background info regarding web-to-magazine history. You can find it here: http://rexblog.com/2004/09/10#a3677

Posted at 4:21AM on Dec 19th 2005 by Rex Hammock

17. Jason: Nerve was a web site that became a magazine before AlwaysOn. Not sure whether they were first, but they were earlier.
At the same time... Lawrence.com was a site that became a newspaper; ditto Northwestvoices.com.
And Epicurious was a site that became a TV show.
All due respect to AlwaysOn, but it's not a firast.

Posted at 4:21AM on Dec 19th 2005 by Jeff Jarvis

18. OK.. first congrats because I love to see this trend. Second, sorry, but first time a blog has become a magazine? What about all the people that had things that looked like blogs (before we called them blogs) which became sites.. which became paper publications. I can see people taking retro-credit on that right now. I just got a magazine here today that I know started out as an eNewsletter in '99.. then became a site.. then a magazine. Come on, we can celebrate better innovation than this.

Jeff Jarvis' comments about Lawrence and Northwestvoice.com are quiet valid too.

Whats next.. first SMS message to become a TV show?

Posted at 4:21AM on Dec 19th 2005 by David Carter

19. .... Yahoo had a magazine for a while, and even AOL had a magazine when it was just an online service. Such online can go off, but this is significant because it is the first time a *blog*, which is a very unique format has made the jump.

Posted at 4:21AM on Dec 19th 2005 by Jason

20. Why not? They're already in the conference space and can probably do more. A print pub would help that along, becoming the "third leg" of the stool (online, print, live).

Then again, I'm still surprised RedHerring is still around after all the cutbacks there a couple years ago. So time might be ripe for a new entry.

Posted at 4:21AM on Dec 19th 2005 by RichW

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